A Family-Run Business

Our strong connection to the land and the community forms the bedrock of our excellence. This synergy enables us to build lasting relationships based on mutual respect with the agricultural sector, nurturing partnerships that flourish year after year. Our production flexibility allows us to create bespoke projects that meet the demands of the most prestigious Italian and international wine retailers, always upholding the highest quality standards and the strictest certifications.

The lifeblood of our company is our team of collaborators and winemakers, true masters of their craft. With passion, dedication, and an unwavering pursuit of excellence, they help our name shine in the wine industry. Thanks to their hard work, we bring over 25 million bottles to life each year, each one a tribute to flavor and tradition, honored with numerous national and international awards and accolades.


1910

THE BEGINNING

A young Domenico Losito leaves Trani in search of new opportunities far from his homeland. His journey comes to a halt in Seveso, north of Milan, where the story of Losito & Guarini begins.

1916

Losito e Guarini

IN THE 'SCÜDELA'

In the small town of Brianza, Domenico opens a tavern, where for the first time he serves wine by the glass, poured into the traditional ‘scüdela,’ paired with the delicious dishes prepared by his wife.

1923

THE FAMILY

Over the years, the family grew with the birth of four children, including Michele. Michele had the opportunity to study at the renowned industrial design institute ‘Didattica di Seveso S. Pietro.’ His natural talent for design and passion for wine led him to create original sketches for some wine bottles.

Losito e Guarini

1942

THE BUSINESS

In the 1940s, after marrying Renata and moving to Lentate sul Seveso, the couple opened a trattoria, marking the start of a family business passed down through generations. At their establishment, they sold the classic 'fiaschetta,' the iconic rounded wine bottle wrapped in straw that we all recognize.

1950

GROWTH

Michele began delivering wine door-to-door to expand his customer base. With enthusiasm and hard work, he achieved great success, which led him, in the 1950s, to decide to expand the business and move it to the outskirts, where he could experiment with new methods and take advantage of larger spaces.

1968

Losito e Guarini

THE LOSS

Meanwhile, Michele's daughter Luisa married Mr. Guarini in 1968, a man of Puglian origins who sold wine wholesale in Como. Unfortunately, not long after, Michele passed away due to wounds sustained during World War II, leaving his dreams unfulfilled.

1973

THE HEADQUARTERS

After their marriage, the Guarini couple settled in Lentate, where, driven by new ideas, they installed the first bottling systems, which had previously been done manually.

Losito e Guarini

1980

INNOVATION

Tradition, innovation, and technology: the business experienced continuous growth, thanks in part to its first entry into large-scale distribution, allowing the company’s wines to be recognized beyond regional borders.

Losito e Guarini

1990

EVOLUTIONS

Always attentive to market shifts, the company successfully integrated itself into the Italian mass retail sector.

1996

THE NEW GENERATIONS

In the 1990s, Davide and Renato, the sons, also joined the family business, each taking on different roles: Davide focusing primarily on commercial activities, while Renato, following the opening of the new headquarters in Oltrepò Pavese, took charge of purchasing and production.

2010

REDISCOVERED MEMORIES

Driven by a desire to revisit family memories during a Christmas dinner, Davide and Renato uncovered bottle sketches made by their grandfather Michele at the beginning of the previous century.

Losito e Guarini

2013

TALES AND AROMAS

Like a story with a happy ending, the two brothers decided to bring Michele’s dream to life by producing those bottles in the current “C’era una volta” and “Luigi Guarini” lines.

Losito e Guarini

2017

NEW HORIZONS

After more than 20 years, the company decided to reinvest in the sparkling wine sector, achieving excellent results right from the start.

Losito e Guarini

2020

DIGITAL

Losito & Guarini wines are now available on various e-commerce platforms and continue to be appreciated worldwide.

2023

METODO CLASSICO

The Metodo Classico Blanc de Blancs Brut Millesimato is now available and on the market.

2024

Losito e Guarini

NEW PREMIUM METODO CLASSICO

The company will introduce a new Metodo Classico in its sparkling wine collection: the Pinot Nero DOCG Spumante from Oltrepò Pavese.